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Delving into the realm of ad networks uncovers a complex tapestry of pricing models. Each network utilizes its own unique algorithm for determining the cost per impression. Mastering these details is essential for advertisers aiming to optimize their campaigns and achieve optimal ROI. From cost-per-click (CPC) to cost-per-thousand impressions (CPM)

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Banner advertisements are a prevalent type of online advertising that appear on websites. They come in various dimensions, from small rectangular displays to larger, full-width banners that dominate the page. These media aim to attract users' attention and promote products, services, or brands. Traditionally, banner ads are static graphics However